Business & finance

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Itaú Unibanco - Brazilian tennis player, served the first ceremonial serve at the Miami Open, initiating a new tradition in the tournament

The initiative by Itaú Unibanco celebrates its 17-year partnership with the tournament; the chosen athlete is Rafael Padilha, a talent from the Rede T
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Turbotax - Super Bowl Sweepstakes (2024) (USA)

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StateFarm - Like a Good Neighbaaa (2024) :60 (USA)

Danny DeVito and Arnold Schwarzenegger
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FanDuel - Gronk misses! (2024) :30 (USA)

FanDuel returned to the Super Bowl with a 30-second second-quarter spot.
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State Farm - Arnold Schwarzenegger / Neighbaaa - extended teaser (2024) :90 (USA)

State Farm is promoting its Super Bowl ad campaign, featuring Arnold Schwarzenegger as the new spokesperson, Agent State Farm.
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Ally - Saving For That Big Game Ad (2024) :30 (USA)

Ally is using its first-ever big game spot to “hack” the game, encouraging viewers to let Ally help them save for what they want to purchase from the
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E-trade - Picklebabies (2024) :30 (USA)

E*trade worked with 72andSunny on this 30-second Big Game spot that will air in the second quarter. “basically tennis for babies, but for adults.”
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Progressive Insurance - Getaway driver (2024) :45 (USA)

In Progressive Insurance's super bowl ad, some robbers have picked the worst getaway driver.
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GEICO Black Hole Garage (2024) :30 (USA)

Geico want you to know that bundling is still made easy even if you have a black hole in your garage.
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Sweden's banks get together to teach you how to be "hard to fool" - Svårlurad.

Sweden's banks have come out with an information campaign called "Svårlurad" - which means "hard to fool".
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FDJ Eurodreams - What if you won the lottery every month? (2023) :30 (France)

BETC Paris Joins Forces with FDJ for the Historic Launch of Its New Game, Eurodreams
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Summer vibes, immersive experiences and a new brand id for HSBC SVNS recharges rugby appeal

Dark Horses and DesignStudio bring the ultimate sports and entertainment festival to life
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Colorado Lottery - As Good As Gold / Sitcom - Is lottery creative, the last bastion of truly weird ideas?

Remember that classic 80s sitcom, As Good As Gold?
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Lotto - "There's nothing quite like Lotto" / Kiosk, Car, Holiday (Finland)

These Lotto ads depict what we in Sweden call a "golden edge on everyday life" (guldkant på vardagen).
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Prime Visa - Into Rewards? Giraffe, Spicy Fire Pot, RV Camping (2023)

Are you interested in earning rewards?
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The National Lottery - Pockets / The Couple (2023) :90 (UK)

A young man meets another young man's eye at the local pub, where everyone had played the lottery and waiting for the numbers to be read on TV.
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Royal Bank of Canada - "Viral Dance" Get the new iPad when you switch to RBC (2023) :30 (Canada)

Roommates are having a rocking fun time, until it gets a little out of hand.
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Yabie payment systems and Animal create a digital campaign that changes in realtime to sell leftover baked goods.

Yabie make a holistic point-of-sale system and payment terminal that you can set up right on your phone or tablet.
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NC Lottery - Winners Club - Happy Crier (2023) :30 (USA)

This man joined the winners club, and he's a happy crier.
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Colorado Lottery - Grateful Outdoors (2023) :30 (USA)

For 16 years, creative agency Cactus has been making Coloradans laugh with their irreverently funny ads for the Colorado Lottery – the latest, entitle
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Royal Bank of Canada - Auston Matthews Stars in New RBC Campaign from Battery "MakeItCount" (2023) (Canada)

“Make It Count,” created by creative agency Battery, features Auston and his sophisticated, charismatic and hilarious sidekick Gene Raymond – a play o
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Barclaycard "what's good for small business is good for everyone" Goldfish / Plant (2023) (UK)

"what's good for small business is good for everyone."
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TurboTax - "Plants are Not Taxes" (2023) :30 (USA)

All frank is doing is... Not taxes.
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FanDuel - Kick of Destiny (2023) :30 (USA)

Live: From the Arizona Desert - it's the Van Duel kick of Destiny!
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E*Trade - Wedding (2023) :30 (USA)

The E*trade spokesbaby is the best man at a wedding - between two babies.
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TurboTax - Dancer (2023) :45 (USA)

Turbotax is back in the Superbowl and the message is simple “Don’t do your taxes.”
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North Carolina Education Lottery (NCEL) - Code Green (2023) :30 (USA)

“If you keep making that face, it’s going to freeze that way.” We’ve all heard this sage advice from our mothers.
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DraftKing - “Kevin's Bet” / Everyone gets a free bet / Kevin Heart (2023) :30 (USA)

“Kevin's Bet” is scheduled to run in the first quarter of SBLVII.
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E*trade - Boss baby getting ready / "Save the date" SBLVII teaser (2023) :15 (USA)

"You handsome devil..."
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Experian - "Happy Guy" / John Cena (2023) :30 (USA)

John Cena is back as Experian’s pitchman in their 2023 Super Bowl commercial, cheerily informing a little girl about how to boost your FICO score.
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One Zero - a new digital bank in Israel launched with OOH campaign

Apps are so convenient, aren't they? All you have to do is toggle a button and that changes all your settings.
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Loto - Would you tell if you won the lottery? (2023) :30 (France)

If you were to win the lottery, would you tell anyone ? No ? Not even your friends ? Or your family ?
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This tree ornament supports women-owned businesses - from BMO and FCB Canada

As part of its longstanding commitment to support the financial progress of women-owned businesses, BMO is building on last year’s popular #WrapTheGoo
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Ally - “Ally Lyrically” Charlie Curtis-Beard ft. Tobi Lou - Money on Me (2022)

Most rap songs about money talk about spending money on cool cars, drip, and ‘ice’ – not saving it.
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M bank is the first Mongolian Neobank, launching with this ad "Time has come."

M bank is the first Mongolian Neobank. "Time has come."
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Ewii - The Job Interview / Don't go into energy debt (2023) :30 (Denmark)

The Danish government introduced a solution to address the issue of rising energy prices.
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Jamie Foxx Goes All In For BetMGM

Sonic Union’s Steve Rosen and Michael Marinelli supported the high-energy, comedic spots with key sound design transitions and a mix as bombastic as t
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REVERSE Director Romain Quirot Celebrates Patient Empowerment With CareCredit

Production company REVERSE recently teamed up with agency The Many to produce a series of spots for the return of CareCredit’s “I Can” campaign.
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Many Pets insurance releases fluffy campaign based on hard facts.

There are many health benefits that come from owning a pet.
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BMO lets you deposit rainbows like you deposit cheques - For every rainbow deposited, BMO will donate $1 to Rainbow Railroad

BMO Financial Group has announced its new Pride campaign, inviting anyone in North America to “deposit rainbows” during Pride into BMO’s virtual Rainb
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ScotiaBank - Bad Advice / Why consider advice that doesn’t consider you? (2022) :60 (Canada)

Everyone has advice.  What you should do, what you shouldn't do, what to eat, what to drink.  Unsolicited advice, bad advice, stupid advice, cr
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Barclaycard Business - "the payment part is just the start" (2022) 1:38 (UK)

This ad is long.
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Citi "Escalator" (2022) :30 (USA)

This International Women’s Day, Citi introduced an energetic spot showcasing their commitment to investing in opportunities for more than 10 million w
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ING Turkey - 8 March 8 Prejiduces 8 Female Illustrators (2022) case study (Turkey)

8 March 8 Prejiduces 8 Female Illustrators - ING Turkey
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Ownr - The Joys of Small Business / Microbrewery (2022) :30 (Canada)

Ownr wants to help entrepreneurs ‘Make Small Business Easy Less Hard’.
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Ownr - The Joys of Small Business / Agency (2022) :30 (Canada)

A new ad campaign from The Garden positions Ownr as the go-to place for Canadian entrepreneurs to start and grow their businesses.
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Ownr - The Joys of Small Business / Contractor (2022) :30 (Canada)

A new ad campaign from The Garden positions Ownr as the go-to place for Canadian entrepreneurs to start and grow their business.
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Ownr wants to help entrepreneurs ‘Make Small Business Easy Less Hard’.

Ownr, an RBC Ventures company, knows that the unexpected often goes hand-in-hand with starting a small business, but the company is humorously showing
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PayMe’s fun new group laisee is a CNY viral smash

Over the Chinese New Year, HSBC’s PayMe expanded its role as ‘Hong Kong’s Wallet’ to ‘Hong Kong’s Laisee’.
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VISA - Everyone's Mountain (2022) :30 (USA)

In life and sports, when more of us play, more of us win.
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Greenlight - “I’ll Take It” (2022) :30 (USA)

Ty is on a seemingly never-ending spending spree, buying everything from robots (take a shot!
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E*TRADE - E*TRADE Baby “Off The Grid” (2022) :30 (USA)

When the E*TRADE baby finds out about the state of personal finances, he realizes retirement will have to wait
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Coinbase - QR Code ad (2022) :30 (USA)

A very new wave version of "I want money" plays as a QR code bounces around the screen, and this ad was so effective it crashed the app.
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eToro’s - Flying Your Way - (2022)

To the tune of "Fly me to the moon"
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Crypto.com - The Moment of Truth (2022) :30 (USA)

LeBron James talks to his younger self.
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FTX - Don't be like Larry (2022) :60 (USA)

The next big thing is here, even if Larry can’t see it.
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Intuit QuickBooks + Mailchimp "Duality Duets" ft. DJ Khaled (2022) :30 (USA)

Intuit QuickBooks and Mailchimp present Duality Duets ft. DJ Khaled
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Caesars Sportsbooks - Sit Down Dinner (2022) :30 (USA)

Caesar and Cleo are hosting the Mannings for dinner.
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TurboTax Live “Matchmaker” (2022) :45 (USA)

No matter who you are, what state you work in, how you invest, or when your next celebrity cameo will be, there is a TurboTax Live expert who is just
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Salesforce - Team Earth - the new frontier / Matthew McConaughey (2022) :60 (USA)

Matthew McConaughey is not impressed with space.
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Norsk Tipping / Sports betting "Born with skis"

Trivia: Throughout history, Norway has racked up the most medals in the Winter Olympics, with USA in a distant second place.
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Stellar - The Power of Stellar (2021) 2:30 (USA)

Stellar, or Stellar Lumens, is an open source, decentralized protocol for digital currency to fiat money low-cost transfers which allows cross-border
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National Lottery - A Christmas Love Story / Just Imagine (2022) 3:30 (United Kingdom)

Directed by Oscar-winner Tom Hooper, the ad tells of a chance encounter between two people who meet on a train and exchange a phone number on the back
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Crypto.com - Matt Damon / Fortune favors the brave (2021) (USA)

"History is filled with almosts"
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Prospera Credit Union "Your Name" :30 (2021) (Canada)

Where everybody knows your name. But they don't give you beer like it's Cheers.. Just your money.
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Prospera Credit Union :30 (2021) (Canada)

At Prospera Credit Union, Local Banking Means More
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PayPal Champions Small Businesses - (2021) (USA)

Marketing and advertising services company Media.Monks and creative production studio Even/Odd champion small businesses in PayPal’s future-facing Pay
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John Lewis' dancing brat advert tears down the house

Shilling insurance can get terribly predictable.
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Cuvva - 'What if car insurance wasn’t sh*t?’ - (2021) :30 (UK)

‘What if car insurance wasn’t sh*t?’ Cuvva asks the big questions in new ad campaign from Hell Yeah! Disruptor car insurance provider, Cuvva
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The Zebra Wendell (2021) :30 (USA)

This is Wendell. He lives in a bouncy house.
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LOTTO MAX is challenging Canadians to Dream to the Max (2021) (Canada)

LOTTO MAX is challenging Canadians to Dream to the Max Latest campaign urges Canadians to dream as big as humanly possible.
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DraftKings - $DKNG_ 2021 / Hey America! (2021) :15 (USA)

DraftKings Super Bowl Commercial $DKNG_ 2021 Super Bowl LV NFL _ Kansas City Chiefs vs Buccaneers
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Rocket Mortgage - Pretty sure Certain Is Better / Tracy Morgan & Joey Bosa (2021) :60 (USA)

Pretty sure Certain Is Better
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E*Trade - Get in shape / workout (2021) :30 (USA)

This could be the year that you get in shape! 

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